3-day Virtual Seminar

Technical SEO Audits, Optimization & Search Performance Analysis

Overview

This webinar will train participants on Technical SEO audits, optimization techniques, and search performance analysis.

Participants will learn how to:

• Audit website technical health
  
• Detect indexing and crawling issues
  Iimprove website speed and performance
  
• Fix duplicate content and canonicals
  
• Improve mobile-first optimization
  
• Monitor and improve search visibility using Search Console and analytics

The focus will be on practical audit checklist + real implementation approach, following professional agency standards.

Why you should Attend

• Is your website not ranking even after content and backlinks?
  
• Are pages not getting indexed in Google?
  
• Is your website traffic dropping suddenly?
  
• Is your website slow and failing in Core Web Vitals?
  
• Do you want to learn professional SEO audit methodology like agencies?
  
• Do you want to become a Technical SEO specialist and stand out in SEO career?
  

Areas Covered in the Session

• Technical SEO Foundation
  
  • What is Technical SEO and why it matters
    
  • Technical SEO vs On-page SEO vs Off-page SEO
    
  • SEO audit mindset: Crawl ? Index ? Rank
    
• Crawl & Index Audit
  
  • Google crawling process explained
    
  • Indexing issues & solutions:
    
  • noindex tag issues
    
  • blocked by robots.txt
    
  • wrong canonical pages
    
  • XML Sitemap audit:
    
  • correct format
    
  • sitemap submission process
    
  • Robots.txt audit:
    
  • common blocking mistakes
    
  • Coverage report (Search Console)
    
• Site Architecture & URL Optimization
  
  • SEO-friendly site structure
    
  • URL best practices
    
  • internal linking structure
    
  • orphan pages concept
    
  • breadcrumb navigation basics
    
• Core Web Vitals & Speed Optimization
  
  • Understanding CWV:
    
  • LCP, CLS, INP
    
  • Tools used:
    
  • PageSpeed Insights
    
  • Lighthouse overview
    
  • Speed improvement methods:
    
  • image compression & next-gen formats
    
  • caching basics
    
  • minification
    
  • lazy loading
    
  • reducing render-blocking resources
    
• Duplicate Content & Technical Errors
  
  • Duplicate pages and parameters
    
  • Canonical tags implementation
    
  • Redirect audits:
    
  • 301 vs 302
    
  • redirect chains
    
  • broken redirects
    
  • 404 pages and broken links
    
  • HTTP vs HTTPS issues
    
  • WWW vs Non-WWW consistency
    
• Structured Data (Schema) Basics
  
  • Why schema helps ranking and CTR
    
  • Common schema types:
    
  • Organization
    
  • Local Business
    
  • FAQ
    
  • Article
    
  • Product/Service
    
• Mobile SEO & UX Audit
  
  • Mobile-first indexing concept
    
  • Responsive design checks
    

Who Will Benefit

• SEO Executives
  
• Technical SEO Analysts
  
• Digital Marketing professionals
  
• Web developers working with SEO
  
• Website administrators
  
• Entrepreneurs and business owners
  
• Freelancers & agency professionals
  
• Students learning advanced SEO