How Countries Negotiate TARIFFS, Trade Deals and Agreements, and Their Effect on Global Markets

March
19
2026 (Thursday)
Time 10:00 AM PDT | 01:00 PM EDT
Duration: 60 Minutes
13 Days Left To REGISTER
Id: 211902
Instructor
Claire Mould & Qing Lin 
Live
Recorded
Live + Recorded
Refund Policy

Overview

Trade agreements are often presented as technical legal documents. In reality, they are fundamentally shaped by political priorities, domestic pressures, and strategic negotiation. 

This session pulls back the curtain on how tariffs are negotiated within trade agreements, why certain industries are protected while others are liberalised, and how regional alliances influence global market access.

Through a cross-cultural and geopolitical lens, participants will explore how to interpret trade agreements beyond the headlines by identifying both risks and opportunities embedded within evolving trade frameworks.

The session equips businesses to better anticipate shifts in market conditions, align strategic planning with emerging agreements, and understand the broader diplomatic dynamics influencing global commerce.

Why you should Attend

While your competitors are paying standard duties, savvy traders are leveraging Free Trade Agreements to import duty-free. 

Can you afford to leave that money on the table?

  • Leaving Money on the Table: While you pay standard duties, your rivals may be using Free Trade Agreements (FTAs) to import at 0%
  • The Negotiation Gap: Trade deals are written by diplomats but felt by businesses; if you can't read between the lines, you are missing massive opportunities
  • Sudden Market Shifts: Trade agreements can open or close entire markets overnight; are you prepared to react when the next deal is signed?

Areas Covered in the Session

  • How trade agreements are shaped by political, economic, and cultural priorities
  • Why certain industries receive protection while others are liberalized
  • Understanding regional trade blocs and shifting global alliances
  • Reading between the lines of trade agreements
  • Cultural dimensions of trade negotiation and diplomatic signaling
  • Monitoring emerging agreements and anticipating market shifts
  • Aligning corporate strategy with evolving trade landscapes
  • Turning policy developments into strategic advantage

Who Will Benefit

  • CEOs
  • Managing Directors
  • Export Managers
  • Supply Chain Directors
  • Strategy & Growth Leads
  • Trade Association Leaders
  • Government Trade Officials
  • International Business Consultants

Speaker Profile

Claire Mould Claire Mould is an international strategist, advisor, mentor, and published author with over 30 years’ experience leading innovation-driven transformation across charitable, public, and private sectors.

With a foundation in post-doctoral research in neuroscience and effective leadership, she brings a unique blend of analytical rigour and emotional intelligence to complex systems thinking, helping organisations design and embed sustainable, future-focused strategies. Her work is rooted in collaboration-building high-trust partnerships to identify challenges, co-create solutions, and deliver measurable impact.

She specialises in: Strategic transformation in complex, multi-stakeholder environments
Systems analysis and design for sustainable business growth
Communication and negotiation facilitation at all organisational levels
Mentoring emerging and established leaders through change
Enabling emotionally intelligent decision-making and compassionate leadership

As a presenter and trainer, Claire’s delivered workshops and keynotes internationally and continue to contribute forward thinking leadership strategies through writing and public speaking. Whether advising executive teams or facilitating multi-sector forums, her goal is always to catalyse meaningful, lasting change.

Claire is committed to leading complex transformation with strategic clarity, compassionate leadership and sustainable impact.

Qing Lin is an international trade advisor with nearly 20 years’ experience guiding businesses and public-sector leaders through complex global market dynamics.

She specialises in translating geopolitical shifts, regulatory fragmentation, and cross-cultural negotiation realities into clear strategic decisions for boards and executive teams.

A regular commentator on global trade and founder of International Growth Council, she works across advanced manufacturing, life sciences, education and culture, engineering, and regulated medical sectors, with deep engagement across Southeast Asia, Japan, and Singapore.
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